The Booming Cannabis Market: What Lies Ahead?
8 Jun 2023

The Booming Cannabis Market: What Lies Ahead?

Anjali Singh, MS

As a content and community manager, I leverage my expertise in plant biotechnology, passion for tissue culture, and writing skills to create compelling articles, simplifying intricate scientific concepts, and address your inquiries. As a dedicated science communicator, I strive to spark curiosity and foster a love for science in my audience.

Anjali Singh, MS
Table of Contents

The leading cannabis market intelligence provider, BDSA, recently released new forecasts for the global legal cannabis market. They predict that the market will grow from $32 billion in 2022 to $59.6 billion by 2027, with a 13.2% annual growth rate.


The leading cannabis market intelligence provider, BDSA, recently released new forecasts for the global legal cannabis market. They predict that the market will grow from $32 billion in 2022 to $59.6 billion by 2027, with a 13.2% annual growth rate. Even in uncertain times, BDSA expects a solid 14% growth in legal cannabis sales in the US by the end of 2023.

Florida, Illinois, Massachusetts, and Michigan—the top four markets— will grow by a combined 9.5% in 2023, adding nearly $770 million in spending.

Why such an increase?

Due to the legalization of medical marijuana in many countries to treat several ailments, such as chronic pain, chemotherapy-induced nausea, Parkinson’s, Alzheimer’s, and other neurological diseases.

Thus, watching the current increasing trend, the industry needs cutting-edge techniques to grow the plant on a scale and meet consumers' demands.

Currently, the traditional techniques, still in practice, to scale cannabis propagation include seeds and cuttings. However, it’s not enough to meet the global demand.

That’s why incorporating the latest technologies and advanced techniques into the facilities is essential. They not only help overcome the challenges posed by traditional approaches but help you achieve the ROI you have targeted for your company.

In this article, we dive more into the gap in Cannabis harvesting, how tissue culture can be an effective way to boost your production, and what the future holds for the Cannabis market.

Bridging the Yield Gap: Overcoming Challenges in Cannabis Harvesting

Addressing the yield gap dilemma in cannabis harvesting is crucial. Maximizing the potential yield of cannabis crops presents a challenge that requires careful cultivation techniques, optimal nutrient management, and advanced harvesting practices. By tackling this dilemma head-on, growers can unlock higher yields and ensure the profitability and success of their cannabis cultivation endeavors.

Furthermore, employing advanced harvesting techniques, such as carefully trimming and drying the harvested cannabis, helps preserve its quality and potency. Proper curing and storage methods are equally important to maintain the integrity of the harvested crop and prevent degradation.

Growers can enhance the yield and quality of Cannabis by focusing on key factors such as optimizing light quality, intensity, source, and photoperiod. The light spectrum plays a vital role in photosynthesis, particularly for specific cannabis strains. Additionally, factors like temperature and irradiance levels can significantly impact overall plant growth.

Advancements in Cannabis Technology

Staying updated with market trends and Cannabis technology innovations are essential to forming a picture of the Cannabis future and creating an action plan for your company. This will keep you one step ahead of your competitors.

Here’re four key technology advancements in the Cannabis field:

Crop Steering

Crop steering technology has revolutionized the way cannabis is cultivated, offering growers precise control over environmental conditions to maximize yield and quality. By strategically manipulating environmental factors such as temperature, humidity, light, and irrigation, crop steering allows growers to steer plant growth and achieve desired outcomes.

The main objective of crop steering is to enhance flower production and maximize yield, leading to increased profitability for the grow labs. Achieving higher flower production requires implementing crop steering techniques at the ideal stage of a plant's growth cycle, utilizing precise environmental sensors for control.

The technology empowers cannabis growers with data-driven decision-making. By integrating sensors, climate controls, and automation systems, growers can monitor and adjust environmental parameters in real time. This level of control allows for immediate responses to changing conditions, optimizing plant growth and minimizing the risk of crop failure.

Vertical Farming

Vertical farming involves stacking multiple layers of plants vertically. This approach brings several advantages:

  • Space efficiency
  • Higher yields
  • Scalability
  • Enhanced resource efficiency

After the installation and successful implementation of this system, companies can benefit from cost savings on LED lighting and energy expenses, all while maximizing their crop yield.

Tissue Culture

The tissue culture of cannabis, also known as micropropagation, is a highly effective technique used for the mass production of genetically identical plants. It involves the cultivation of small plant tissue samples, such as meristems or explants, in a sterile laboratory environment.

Through the use of nutrient-rich media and the regulation of specific growth factors, tissue culture allows for the rapid multiplication of cannabis plants with desirable traits, such as high potency or disease resistance.

This method offers several advantages:

Tissue culture has revolutionized the cannabis industry by providing a reliable and efficient means of producing large quantities of healthy and uniform plants.

Often a combination of seeds, cloning, and tissue culture, all three techniques combined are used in the commercial production of Cannabis.

Genetic Engineering

Genetic engineering offers cultivators the opportunity to enhance cannabis strains by crossing them and selecting desirable traits. This innovative approach has revolutionized the cultivation process, enabling faster results within weeks instead of months.

Growers can use the technique to select specific traits such as climate resilience, pest resistance, or customized CBD/THC ratios to meet market demands and consumer preferences.

The technology offers cultivators the ability to develop unique and high-performing strains that meet market demands while driving innovation in the field.

However, the use of genetic engineering is still a controversial approach for the cultivation of crops.

Tissue Culture Technology Making Its Way Into Cannabis Market to Meet Increased Demands

Tissue culture technology, a well-established method in plant science, is now making significant inroads into the cannabis market to meet the growing demands of the industry.

This innovative approach involves the aseptic culture of plant cells or tissues in a controlled laboratory environment. Here are two key points highlighting the adoption of tissue culture technology in the cannabis market:

  • Enhanced production capacity: Tissue culture offers numerous benefits for cannabis cultivation, including the rapid multiplication of plantlets, disease-free propagation, and consistent quality control. By using tissue culture techniques, cannabis producers can efficiently scale up their production capacity, ensuring a consistent supply of genetically uniform and disease-free plants.
  • Genetic preservation and strain stability: Tissue culture plays a crucial role in preserving the genetics of valuable cannabis strains. By storing and maintaining genetic material in the form of plant cells or tissues, breeders can protect and safeguard unique genetic profiles. This allows for strain stabilization and facilitates the production of consistent and reliable phenotypes, ensuring that specific traits and characteristics are preserved and maintained over time.

By embracing tissue culture techniques, cultivators can optimize their production processes and contribute to the development of a thriving and dynamic cannabis market.

The Future of Cannabis Market: What is About to Come?

Vertical farming, crop steering, tissue culture, and genetic engineering practices are currently gaining traction and are likely to continue evolving to meet the growing demands of the industry.

Growers should also pay attention to the integration of e-commerce technology, which has revolutionized the retail sector. This trend enables growers to further customize their brand online and deliver a seamless and enjoyable shopping experience for e-commerce customers.

Moreover, be on the lookout for the increased utilization of cutting-edge tools such as artificial intelligence and personalized software tools. These technological innovations have the potential to transform indoor cannabis cultivation by streamlining processes, enhancing efficiency, and providing growers with new opportunities to thrive in a competitive market.

By embracing innovation and keeping pace with emerging developments, growers can position themselves for success in the ever-evolving cannabis market.


Every technique has its pros and cons. However, the best that works are the ones that can be carried with no friction with our cash in our hands and facility and help us achieve our desired goals.

Looking at the advantages offered by tissue cultures and the rising interest of growers and Cannabis business owners worldwide, people speculate tissue culture is the future of Cannabis propagation and business.

So, if you are ready to take your Cannabis business to the next level and want to try your hands on tissue culture, come join us at the “ Cannabis Tissue Culture Master Class” to learn all about the process and more.

Even if you already have an established Cannabis tissue culture business, this Master Class will be proved to be an event for you to network and connect with other growers like you and seize new deals with them.

Whatever the reason! If you are in the Cannabis industry, you won’t regret joining the event.

Masterclass Details

Not at much expense, the Master Class gives you access to everything related to Cannabis tissue culture, ranging from protocols, sterilization process, gender screening, long-term preservation techniques, and much more.

Not to forget, you are learning all this directly from the Cannabis tissue culture GURU, like Bill Graham and Adam, and the PCT instructors themselves.

Since there are only a limited number of seats available, we encourage you to book your tickets today to secure your place at the table of all Cannabis growers and businessmen worldwide.

See You at the Master class!

Happy Tissue Culturing!

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